/
Services

Expert Business Plan Services for South African SMEs.

Professional Business Plan, Pitch Deck, and Market Research Services Tailored for Growth-Focused Entrepreneurs.

We create investor-ready Business Plans, compelling Pitch Decks, and data-driven Market Research that turn ideas into fundable ventures.

From precise Financial Modelling to persuasive Business Proposals, we bring clarity and credibility to your business story.

Expert Business Plan Services for South African SMEs by The Company Doctor

Business Consulting and Business Plan Services that Save You Time.

We help startups and established SMEs focus on growth by handling the details that slow them down. Through expert Business Consulting, Business Plan Writing, and Financial Modelling, The Company Doctor simplifies complex, time-consuming tasks — from Market Research and Pitch Decks to Business Proposals and Content Writing.

So how do we do this?

Bankable Business Plans

We develop comprehensive, investor-ready Business Plans designed for funding success. Each plan is backed by financial logic, credible data, and strategic insights — built to meet the requirements of banks, DFIs, and private investors across South Africa and Africa.

Investor Pitch Decks

We design professional Pitch Decks that capture investor attention and communicate your business case with clarity and confidence. Our decks combine sharp storytelling, visuals, and financial credibility to support fundraising across local and international markets.

Detailed Market Research

Our Market Research Services deliver the insight investors expect and decision-makers rely on. We analyse industries, markets, and customer behaviour across South Africa and beyond, turning data into actionable intelligence for strategy, planning, and funding applications.

Excel Financial Models

We create dynamic Excel Financial Models that translate strategy into numbers. From startup projections to complex multi-entity forecasts, each model is built to support funding proposals, valuations, and performance management with precision and transparency.

Blog Writing and General Copywriting

Our Content Writing Services help position your business as an authority in its field. We craft SEO-driven website content, thought-leadership blogs, and opinion pieces that improve visibility, credibility, and engagement across digital platforms.

Proposal- and Tender Writing

We write professional Business Proposals and Tender Documents that meet complex submission criteria and convey your value clearly. From RFPs and RFQs to unsolicited proposals, we ensure your submission is structured, compliant, and persuasive.

Customer Analysis

Our Customer Analysis services deliver essential insights into the online behaviour of your target market. We deliver invaluable Google and AI insights to help you truly understand your customers, allowing you to better tailor products, marketing, and experience to meet your specific customer's needs.

Competitor Research and Analysis

Comprehensive competitor research and analysis reveals your position against key players. By examining competitor strategies and market presence, our competitor analysis helps you identify strengths, gaps, and growth opportunities to stay ahead in your industry.

Environmental Forces Analysis

Our proprietary strategic tool evaluate both internal and external factors shaping your business environment. This strategic approach highlights market trends, risks, and opportunities, supporting stronger business planning and informed operational decisions.

These are our Core Business Consulting Services.

The Company Doctor’s Business Plan Doctor service delivers bankable, investor-ready Business Plans for South African and African SMEs. We combine strategic insight, market data, and professional financial modelling to create plans that meet investor, bank, and funder standards. Backed by our partner firm JTB Consulting, South Africa’s leading Business Plan specialists since 2006, every plan is structured for funding success and credibility.

Past examples of client projects.

Our Pitch Deck Doctor service creates compelling, investor-focused Pitch Decks designed to capture attention and secure funding. Each presentation blends data, storytelling, and visual clarity — ensuring your venture stands out to local and international funders. Whether for startups seeking seed capital or established firms pitching new ventures, we build decks that communicate trust, scalability, and financial readiness.

Want to see the quality of our work? View some Pitch Deck Examples we have designed for past clients.

Past examples of client projects.

The Research Doctor service provides comprehensive Market Research for SMEs across multiple industries and regions. We analyse consumer behaviour, market size, competitor activity, and industry trends to equip you with actionable intelligence. Our tailored reports reduce investment risk and strengthen decision-making, supporting feasibility studies and investor submissions.

Read our Advisory Piece entitled How to Conduct Market Research on a Limited Budget.

Past examples of client projects.

The Excel Doctor designs advanced Financial Models and Excel-based projections that translate your strategy into measurable performance. Our models are customised for startups and established enterprises — from cash flow forecasting to full valuation modelling. With deep expertise in Excel automation and DCF-based analysis, we deliver clarity and accuracy that drive investor confidence.

Read our Opinion Piece entitled What is the Point of a Financial Model?

Past examples of client projects.

The Writing Doctor strengthens your brand voice through professional Content Writing and Copywriting Services. We produce SEO-driven blogs, articles, and website content that enhance authority, attract investors, and boost organic visibility. Every piece is crafted with strategic intent — to position your business as a credible thought leader in your industry.

Read our Advisory Piece entitled 12 Reasons Your Business Needs a Blog.

Past examples of client projects.

Past examples of client projects.

Our Proposal Doctor service delivers expertly written Business Proposals and Tender Responses that win attention and contracts. We assist SMEs and corporates in preparing RFP, RFQ, and unsolicited proposals aligned with public and private sector requirements. Each proposal is structured to highlight capability, compliance, and commercial value — increasing your win rate in competitive bids.

The Analysis Doctor provides in-depth Market and Competitor Analysis to help SMEs navigate today’s digital economy. The Company Doctor enables the digital transformation of SMEs by helping them navigate the rapidly evolving online landscape shaped by AI-driven search engines and changing Google algorithms. SMEs must adapt quickly to shifting customer behaviour and competitor strategies to thrive. Our expertise delivers crucial insights into these dynamics, empowering businesses to stay competitive.

To conduct a thorough Market Analysis, you need insights into various aspects. Our Market Analysis Service looks at 5 distinct components of any market, i.e.:

Get in Touch with our SME Business Consultants Today.

Our team of Business Consultants provide time-saving solutions to new and existing SMEs. Through our various cost-effective Business Consulting Solutions, we can bring your ideas to life.

Business Plan Doctor FAQs — Business Plan Services

Our Business Plans are designed to meet the expectations of banks, DFIs, and private investors across South Africa and Africa. Each plan integrates robust financial modelling, verified market research, and a narrative that demonstrates both strategic direction and managerial credibility. We apply due-diligence standards used by funders — including competitor benchmarking, sensitivity testing, and funding justification. The final result is an investor-ready document that balances depth with clarity, aligning financial logic with a clear business case for funding approval.

A complete, bankable Business Plan typically requires 15–20 working days from initial consultation to final delivery. Timelines depend on the complexity of your business model, market research scope, and the level of financial forecasting required. Our process includes data collection, in-depth research, strategic drafting, and a detailed financial model built in Excel. You’ll receive the final document in both editable Word and presentation-ready PDF formats — fully aligned with investor, bank, and DFI submission standards.

Yes. We frequently review and upgrade existing Business Plans to bring them up to investor and lender standards. This process involves auditing assumptions, validating market data, improving narrative flow, and rebuilding the financial model for accuracy and transparency. We often transform generic, AI-generated, or outdated plans into credible, investor-ready documents that pass professional due-diligence checks. The outcome is a plan that accurately reflects your business’s true potential and strengthens your funding application.

Pitch Deck Doctor FAQs — Investor Pitch Deck Design Services

A high-impact Pitch Deck tells a focused, visual story that connects logic with emotion. Every professional deck should cover the problem, solution, business model, traction, market opportunity, and financial highlights — presented clearly and concisely. Our Pitch Deck Doctor service ensures each slide communicates your strategic intent and funding potential. We include validated data, financial clarity, and investor-ready design to hold attention and build confidence. The result is a deck tailored to your industry, audience, and funding stage — not a generic template.

We blend storytelling, data, and design psychology to create decks that capture investor attention in seconds. Each presentation is structured around a logical narrative supported by crisp visuals, limited text, and consistent brand flow. We use credible market data, traction metrics, and financial forecasts to reinforce trust and depth. Our approach goes beyond design aesthetics — it positions your venture as fundable, scalable, and execution-ready. The goal is a powerful story investors remember and believe in.

Yes. We design Pitch Decks for both startups seeking early-stage investment and established companies raising growth capital or entering new markets. Startups benefit from our emphasis on vision, validation, and traction storytelling, while mature businesses receive decks highlighting performance metrics, expansion strategy, and ROI. Each deck is adapted to the target audience — venture capitalists, angel investors, banks, or corporates — ensuring relevance and clarity.

Research Doctor FAQs — Market Research Services

Comprehensive Market Research helps identify opportunities, avoid costly mistakes, and validate product demand. Our Research Doctor service analyses industry trends, competitors, and customer behaviour, providing data that supports investor confidence. Without research, strategic decisions rely on assumptions rather than facts — a major risk for SMEs.

We provide research across multiple sectors — including manufacturing, retail, renewable energy, fintech, and agriculture — throughout South Africa and Sub-Saharan Africa. Using both primary and secondary sources, we deliver reports aligned with investor and strategic-planning needs.

Our methodology integrates data triangulation, verified sources, and cross-referenced statistics from international databases and local studies. Each report includes clearly cited data points, charts, and conclusions designed for decision-makers and investors. This academic-grade approach builds trust with banks and DFIs reviewing your business plan or proposal.

Excel Doctor FAQs — Financial Modelling Services

We design fully customised Excel Financial Models for startups, SMEs, and corporate clients. These include startup projection models, DCF valuation models, scenario-based forecasts, and multi-entity or group-consolidation models. Each model contains integrated income statements, cash-flow forecasts, balance sheets, and ratio dashboards. We also build sensitivity and break-even analyses so decision-makers can test assumptions before presenting results to funders or boards. Our models are purpose-built for real-world investor, lender, and management use — not generic templates.

A custom financial model reflects your unique business drivers, pricing structures, and growth strategy — something off-the-shelf templates can’t replicate. Generic spreadsheets often hide formula errors and make unrealistic assumptions. A bespoke model built by professionals provides traceable formulas, structured logic, and audit-ready transparency. It can evolve as your business scales, accommodating new products, funding rounds, or subsidiaries. For investors and banks, a clean, credible Excel model signals financial maturity and management capability.

Yes. Our Excel Financial Models seamlessly integrate valuation and funding analysis to give a full financial picture. We include core metrics such as EV/EBITDA, IRR, NPV, and Payback Period, alongside funding scenarios that show investor equity, loan impact, and sensitivity outcomes. This single model helps business owners and investors evaluate profitability, funding requirements, and exit potential in one dashboard. It’s ideal for fundraising discussions, valuation reviews, or internal performance monitoring.

Writing Doctor FAQs — Article and Blog Writing Services

Professional business writing services elevate how your brand is perceived by investors, clients, and search engines alike. High-quality, SEO-aligned content signals authority, consistency, and trust — three factors that strongly influence both conversion and ranking. Our Writing Doctor service creates thought-leadership blogs, optimised website copy, and articles that reflect your expertise while enhancing online visibility. We balance clarity with credibility, ensuring every piece positions your company as a reliable, professional voice in its sector and a recognised authority within your niche.

Yes. Every blog, article, or page we write follows the latest on-page SEO and AI Search Authority standards. We optimise keyword density, heading structure, and internal linking while embedding schema markup to support AI citations in Google’s Search Generative Experience (SGE), Bing Copilot, and Perplexity. Our writing maintains a natural tone that satisfies both algorithms and human readers, ensuring visibility across traditional search results and AI-driven summaries. Each piece is backed by competitive keyword research and metadata built to outperform generic online content.

We create tailored content for business websites, LinkedIn articles, blogs, investor decks, and digital campaigns. Each platform demands a distinct tone and SEO strategy — web copy must convert, LinkedIn articles should inform, and investor materials need precision. Our Writing Doctor team adapts voice, structure, and formatting to each medium while keeping your brand message cohesive. This multi-platform approach ensures consistent engagement, better visibility in search, and stronger brand authority across digital channels.

Proposal Doctor FAQs — Business Proposal and Tender Services

Our Proposal Doctor service delivers fully compliant Business Proposals and Tender Submissions aligned with RFP, RFQ, and Expression-of-Interest standards. Each proposal is structured for clarity, evaluation scoring, and professional presentation — including executive summaries, methodology, compliance matrices, and financial sections. We focus on articulating your technical capability and differentiators while highlighting measurable value. Whether you’re responding to government tenders or private-sector bids, every document is crafted to pass compliance checks and strengthen your overall bid success rate.

A competitive proposal connects your offering directly to the evaluation criteria and buyer priorities. We optimise structure, tone, and design so reviewers can easily follow your story and score it highly. Our Proposal Writing Services include strategic executive summaries, clear technical explanations, quantified benefits, and value-for-money justification. We also ensure your document meets all formatting, compliance, and submission standards. The result is a persuasive, professional proposal that differentiates you from competitors and improves your tender success rate across both public and private sectors.

Yes. We support clients with local and international tender writing, covering Africa, the UK, and emerging markets. Our team has written winning proposals for projects in energy, ICT, manufacturing, and infrastructure across more than ten countries. We tailor every submission to regional compliance frameworks, funding body requirements, and sector terminology. Whether your goal is to meet South African public-sector tender criteria or prepare an international bid under World Bank, UN, or EU standards, we provide the structure and expertise to ensure full alignment.

Analysis Doctor FAQs — Market Analysis Services

Our Market Analysis service examines customer trends, competitor positioning, and external environmental factors. We identify how SMEs can strengthen digital visibility, pricing, and strategic positioning. For your customers (target market) and competitors, we explore every angle with insights into the online profile and presence of your competitors and the search intent of your potential customers. Our competitor analysis examines their ranking on Google and other search engines, as well as their authority citations used by AI search engines. Meanwhile, our customer analysis investigates the search behaviour of customers across traditional search engines like Google and emerging AI search platforms to uncover precise user intent.

Competitor analysis reveals gaps in the market, pricing patterns, and customer sentiment. SMEs that track digital competitors can adapt faster and retain market share. We provide data-driven insights that guide positioning and product development. Competitor research and analysis is crucial for identifying how rivals succeed online amidst these rapid shifts. Knowing their digital tactics, innovation use, online behaviour and market positioning enables your SME to develop counterstrategies and maintain a strong foothold in the Southern African market and industry.

The Company Doctor enables the digital transformation of SMEs by helping them navigate the rapidly evolving online landscape shaped by AI-driven search engines and changing Google algorithms. SMEs must adapt quickly to shifting customer behaviour and competitor strategies to thrive. Our expertise delivers crucial insights into these dynamics, empowering businesses to stay competitive.  We assess online consumer behaviour and digital adoption trends to help businesses optimise their strategy and marketing. By understanding how customers search, compare, and purchase, SMEs can align their operations with evolving digital expectations.