Cultivating Entrepreneurship Amongst Children

Colour inside the lines, use your inside voice, always ask for permission, don’t talk to strangers, don’t talk when the grownups are talking, wait your turn in line. The list goes on and on of what children are told to do while growing up. Unfortunately, children are consistently hearing messages at a young age that

8 Books on Word-of-Mouth Marketing You Need to Read

Word of mouth marketing is the oldest, most cost-efficient, and most effective way to create customers and grow any business. Research shows that word of mouth remains the most likely way that consumers make purchase decisions, and that effect is even stronger among younger consumers. Despite its importance, word of mouth is somewhat under-represented in

12 Reasons to Start a Blog for your Business

Have you not yet launched a blog for your business? What are you waiting for? If it’s justification you need, then look no further. If you run a small business, chances are you are wondering if blogging is worth the time and effort. The short answer is a resounding YES! Blogging on a frequent basis is